Categories for Howard Nusbaum

Welcome to Summer, While a Soggy Florida Braces for Hurricanes

RedWeek just returned from a long road trip where we attended industry conferences in sunny Las Vegas and supposedly sunny Orlando, but as soon as we got to Orlando, we got the word: Rained Out.

Not really, but the Sunshine State turned into the Soggy State during our visit, just in time for the start of Summer, which in Florida rhymes with Hurricane Season (June 1 to Nov. 30).  The region deserves a break, because it’s still recovering and rebuilding from the last two years of hurricanes.  The sticky weather took a huge bite out of Florida and Caribbean tourism and timeshares in 2016 and 2017, and it looks like the weather gods are hungry for more.  Meanwhile, big brand hotel and timeshare resorts are rebuilding while independent timeshares are still negotiating with, or suing, their insurance companies to cover repairs from 2016 and 2017.  Welcome to 2018, ready or not.

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Industry Tries to Debunk 6 Myths about Timeshare Owners

Timeshare owners are a mixed bag: younger, older, wealthy and educated
 

Younger.  Smarter.  Wealthier — and tougher to fool.  That’s the new look timeshare owner for 2018, according to surveys commissioned by the timeshare industry’s trade and lobbying group.

In a recent column posted in Developments Magazine, Howard Nusbaum, president of the American Resort Development Association, debunks 6 “fluffy myths” about timeshares that have haunted the industry’s public persona for years.

The results of ARDA’s survey are interesting but not always conclusive.  But they should trigger many spirited conversations around your resort’s hot tub.

Here are the top six myths that Nusbaum wants to eliminate:

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ARDA Fall Conference to Look at Timeshare Secondary Market

The American Resort Development Association (ARDA) is a Washington D.C.-based trade association representing the timeshare industry. ARDA has almost 1,000 corporate members ranging from privately held firms to publicly traded corporations with extensive experience in shared ownership interests in leisure real estate.

ARDA promotes the growth and development of the timeshare industry through a variety of capacities. The membership also includes timeshare owner associations (HOAs), as well as timeshare owners through the ARDA Resort Owners Coalition (ARDA-ROC).

Every Fall ARDA convenes a conference to offer bottom-line analysis of the implications of the timeshare industry, including economic and political trends.

It’s an opportunity for industry attendees to work with many industry leaders who are volunteering their time and expertise to help guide ARDA and the industry into the future.

The 2011 ARDA Fall Conference is being held November 9-11 in Washington, D.C. One of the main focuses of this year’s Conference is a look at the timeshare secondary market. The subject of timeshare resales (“aftermarket” or “secondary” market) is a hot topic right now. For more information read 7 Reasons to Buy an Aftermarket Timeshare on RedWeek’s blog.

The conference’s “Town Hall on the State of the Secondary Market” will look the biggest issues in the current resale market with moderator Howard Nusbaum, President and CEO of ARDA. Along with speakers Dan Harrill, CEO of Holiday Inn Club Vacations and Bob Miller, President of Marriott Leisure, the discussion will also cover how ARDA can influence these issues and what ARDA has already done to ensure that it comes up with solutions to make a healthier secondary market.

The ARDA Fall Conference Keynote Speaker will be Dr. Peter Morici, of the Robert H. Smith School of Business at the University of Maryland, who is a recognized expert on economic policy and international economics. Prior to joining the university, he served as director of the Office of Economics at the U.S. International Trade Commission.

At the Chairman’s League Breakfast on the final morning of the conference, the keynote speaker will be Tucker Carlson. A contributor to FOX News, Carlson is also the editor-in-chief of the Daily Caller news site and a senior fellow at the Cato Institute.

A final topic at the Fall Conference will be the results of the mandate created at the March, 2011, ARDA Convention – an emphasis on more research as a feature of 2011. ARDA commissioned an owners study asking information from potential buyers, finding out about their internet capabilities, and asking what they know about the product and how they want to be sold.

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