Original Message:
Wyndham's "Ovation" exit program... (by KC):
lollis3 wrote:I felt more confident about the prospect that this program will continue when I saw that they placed a full page ad for Ovation in the latest magazine that they sent out. Previously it seemed like a secret little plan they didn't really want to talk about.
My own theory is that Wyndham initially (in 2015) just willfully chose to let "wind" of their then-new Ovation program spread by word of mouth alone, in order to be able to better manage the inevitable avalanche of applications --- and also be able to carefully evaluate and assess what they would (or would not) accept back via "Ovation". I don't believe it was a "secret little plan" as much as it was simply a "controlled introduction" of a new program; one which would produce new sales inventory at absolutely NO cost to Wyndham.
Now that Ovation is two years old and the procedures have been been worked out and any concerns about "application avalanche" now behind them, it's no surprise that Wyndham is willing to openly "advertise" Ovation. After all, it's a way for them to easily acquire absolutely free inventory --- and then sell it all over aqain (at full freight pricing) to others. Wyndham knows full well that they can just shut down Ovation anytime they choose if or when they decide that that they have taken back all the inventory that they want to handle. If I was an owner in Wyndham (which I am not) and wanted out, I frankly would POUNCE on Ovation. I would not drag my feet and wait, only to potentially see the door suddenly slammed shut --- at which point it would be "you snoozed, you lose". To each their own, of course.